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Strategic & Artistic Branding with Soul. 

Reflecting who you are,
evolving you into who you're meant to be.

Ready for a brand that has the power to make a grown man cry?

You’re in the right place. Here, soul meets strategy. Which means your brand becomes far more than “just” a logo… 


Branding with soul turns you inside out and challenges you to step up. Art and strategy blend to reflect who you are, while emboldening you to become who you’re meant to be.

This is more than a brand, it’s your permission to:

Put your best foot forward, only better. 

Show up as the most brilliant version of yourself, then shine even brighter. 

Invite clients to look twice, and then whisper to look even closer.

Dream your boldest dream. And make it even bigger

Go from good enough to absolutely unforgettable. 


This isn’t just a brand, it’s a breakthrough. As your Brand Artist and Strategist, I work collaboratively, listen deeply, and bring to life a brand that’ll make you cry tears of feeling seen. A brand that’s a clear representation of who you are.

Uh, Yes, Jess, Brand my Breakthrough!

When it comes to “soul”, DIY tools tend to miss the mark…

If I had to guess, I’d bet that you’re here because you need help with your brand. Chances are high, you’ve DIY-ed a lot of your brand, or plucked help from here, there, and everywhere.

Maybe you’ve pored over logos and color palettes on Pinterest for days (ok, ok, we’re all being honest here, it’s been weeks, hasn’t it?). Perhaps you’ve buddied up with Canva or Chat GPT, trying to pull out the essence of who you are. 

You’ve polled all your business owner friends and asked yourself questions like: 

Which font feels like me?

How do I build a brand that speaks to the clients I want to attract? 

Who even am I!? 

Who do I want to become?

Back away from the templates...

 

You didn’t come here to blend in with the crowd and show up like everyone else. 

Together, we’ll go beyond surface level, turn down the noise of all the outside sources, and look in the most important place, your soul. I’ll guide you in a transformative branding experience that attracts the people you’re meant to work with by being real. 

You don't have to do this alone.

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Hi, I'm Jess.

I see your brilliance, and I want you to shine even brighter. I’m a Branding Strategist, Artist, and Designer known for my unique approach that blends intuitive vision with strategic design. 

 

When strategy and soul come together, the result is an unforgettable brand. 

 

We’ll make a good match if… 

 

  • You’re open to embracing change and boldly stepping into something new 

  • You know the importance of trusting the process 

  • You’re looking for a deeply personal branding journey 

  • You’re comfortable being unapologetically honest with me

  • You’re ready to become who you’ve always been meant to be

 

If you’re ready for a brand that’s anything but “greige” and full-on YOU, you’re in the right place!

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"I can honestly say Jess is one in a million. Her creative artistry and gift of “getting” your vision and making it even better than you could have imagined is truly outstanding. It’s been such a joy and honor to work with you!!!!"

-Hope Mancuso Taylor

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Rebranding isn’t just about logos and colors; it’s about rediscovering who you are and where you’re headed. And with the right partner, you’ll uncover a brand that not only looks stunning but also speaks to the heart of your journey and the people you're meant to impact.

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My Branding Services

Essentials

The Essentials package is perfect for beginners and small business owners who need a solid brand foundation (sans overwhelm). Together, we’ll give you the building blocks for a brand identity that’s tailored to your business and ready to launch you into your next level.

Elevate

The Elevate package dives deep into the heart of your business. We’ll explore your mission, vision, values, and goals as we unearth the unique essence that sets you apart. You’ll discover clarity and a new sense of pride as you attract the clients you LOVE.

...and after your branding journey

Extend

After we’ve collaborated on your brand, we can continue to work together with additional resources tailored to your needs. Advertisements, social media styling, even those t-shirts you’ve been wanting to sell. The possibilities are endless!

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Headshot Client Testimonial

"Jess was able to really capture my vibe while keeping the message pure and attractive.”

Marlies Ledbetter - Ledbetter Consulting

Branding can feel like an uphill battle.

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You’ve been building your business for years now… 

 

You know who you are and the clients you like to work with. You know what lights you up and where your expertise shines. In a nutshell: You got this. Or so you thought… 

 

But instead, your “branding journey” looks more like: 

 

Hours of second-guessing every decision 

Frustration because it just doesn’t feel right (turns out tweaking those colors didn’t do the trick)  

Overwhelm as you sift through a sea of visuals, trying desperately to find the ones that represent and reflect YOU

 

Business owners feel the pressure to do it ALL. DIY everything is more accessible than ever, and tools like Canva or Pinterest are supposed to make it “easy”, right? Add on those feelings of failure if you dare ask for help. God forbid… 

 

When it comes to branding,

you shouldn’t do it alone.

 

Just because you have the tools doesn’t mean you have the skills to put all the pieces together. You need a fresh, outside perspective and a guide through the process. You need a mirror, someone to reflect you, bounce ideas off of, and someone to challenge you to dig deeper into where you really want to take your business, how you really want to show up. 

 

That’s where I come in! I’m your collaborative partner, Brand Strategist, and artistic guide who will lead you to craft a brand that reflects who you are while giving you permission to embrace who you’re becoming. 

Around here, we don't do surface level, we do soul.

What Sets Me Apart

See the Bold Souls Who've Gone Before You

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Are you ready?

This is your invitation to Confidently Become All You Are.

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Don't take it from me.

Head over to my private podcast, Brand Transformations, where I am having real discussions with my past clients on their journey and transformation through branding.

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We are a perfect match if you are:

Open to embracing change
Seeking a deeply personal and collaborative journey
Trusting in the process
Ready to step boldly into something new
Unapologetically honest
Committed to exploring your true depths

We are NOT a perfect match if you are:

Comfortable with staying the same
Seeking a quick, surface-level solution
Unwilling to explore beyond your comfort zone
Not interested in collaborating with your designer

Afraid to speak your mind
Looking for a one-size-fits-all approach

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more work

just a few more examples of my work

as featured on

read more about my journey

Canvas Rebel Article
Shoutout Houston Article
Voyage Houston Article

Client Testimonials

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Christi- LaLa Interiors

"If you are on the fence about branding, or not sure what it means or what it can do for you- you need to chat with Jess Malli Mercier. The whole process was incredible! She’s so gifted and truly knows how to help you discover who you are and what you want your business to represent. Business branding is tricky thing- you don’t know it’s missing until you have it!"

Client Headshot Testimonial
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Robyn White - RDW Design Studio

My standards are high and I know I can be hard to please but from the very beginning of working with Jess I felt I could trust her. She asked all the right questions and had a clear process that she guided me through. Her artistic intuition gives her a unique ability to see the whole vision, something many brand strategists lack. I highly recommend Jess if you're looking for a first class experience from an intuitive brand strategist with an artistic vision who will just get you.

Robyn White Headshot Client Testimonial
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Kerry- Women Wine and Wellness

If you have been on the fence about hiring her, run don’t walk. Creating a brand is an experience with Jess. Her energy behind her work has created amazing energy within our organization and I am so grateful for the opportunity to work with her.

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